{"product_id":"samsung-qa55ls03hewxxy-55-inch-black-the-frame-4k-vision-ai-smart-tv-2026","title":"Samsung QA55LS03HEWXXY 55 Inch Black The Frame 4K Vision AI Smart TV (2026)","description":"\u003cp\u003eThe Samsung 55 Inch The Frame TV (2026) combines intelligent AI-driven entertainment technologies with versatile smart features to create a highly immersive and adaptable home-viewing experience. Powered by the NQ4 AI Gen2 Processor, the smart television uses AI Optimised Picture and 4K AI Upscaling to improve the sharpness, clarity and contrast of both native and lower-resolution content across streaming services, live 4K television and gaming applications. Quantum HDR, Dual LED backlighting, and Real Depth Enhancer work together to enhance colour accuracy, scene depth, and brightness precision, while the Glare Free display and Wide Viewing Angle maintain consistent picture visibility across different seating positions and lighting conditions. Motion Xcelerator 144Hz with VRR and support for 240Hz DLG delivers smoother motion handling during fast-paced sports, action films, and high-frame-rate gaming sessions. Dolby Atmos, Adaptive Sound Pro, and OTS Lite further enhance Vision AI TV immersion by dynamically optimising sound positioning and dialogue clarity based on on-screen movement and surrounding room conditions.\u003c\/p\u003e\n\u003cp\u003eRunning on the Tizen Smart TV platform, the Samsung 4K TV supports seamless smart integration through SmartThings Hub compatibility, Apple AirPlay 2, Google Cast and built-in support for Alexa and Google Assistant-enabled devices. Gaming-focused features, including FreeSync Premium, AI Auto Game Mode, Ultra Wide Game View and Game Bar, improve responsiveness while providing greater visual control during gameplay. Art Mode and access to the Art Store allow the screen to function as a personalised digital gallery when not in use for entertainment, while Motion Detection and Eco Sensor technologies help optimise power efficiency during everyday use. Additional functionality, including Multi-View, Storage Share, Karaoke Mic support, and Wi-Fi 6E connectivity, further expands the Samsung 55 Inch television’s flexibility across entertainment, productivity, and connected smart home environments.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cem\u003e\u003cstrong\u003eAI 4K Enhancement:\u003c\/strong\u003e\u003c\/em\u003e The NQ4 AI Gen2 Processor with AI Optimised Picture and 4K AI Upscaling intelligently improves image sharpness, colour detail and contrast, helping streaming content, live broadcasts and older media appear clearer and more refined.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003e\u003cstrong\u003eGlare Free Display:\u003c\/strong\u003e\u003c\/em\u003e The Glare Free QLED screen combined with Quantum HDR and Wide Viewing Angle technology reduces reflections while maintaining balanced brightness and colour consistency, allowing more comfortable viewing in brighter indoor environments.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003e\u003cstrong\u003ePremium Gaming Support:\u003c\/strong\u003e\u003c\/em\u003e Motion Xcelerator 144Hz, VRR, 240Hz DLG and FreeSync Premium deliver smoother gameplay with lower input lag and improved motion clarity, while Game Bar and AI Gaming Optimiser enhance visual control during competitive gaming.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003e\u003cstrong\u003eImmersive Smart Audio:\u003c\/strong\u003e\u003c\/em\u003e Dolby Atmos, Adaptive Sound Pro, and OTS Lite dynamically adjust sound positioning and dialogue clarity based on scene movement and ambient conditions, creating a fuller, more immersive entertainment experience.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003e\u003cstrong\u003eConnected Smart Features:\u003c\/strong\u003e\u003c\/em\u003e SmartThings Hub, Apple AirPlay 2, Google Cast and built-in compatibility with Alexa and Google Assistant support seamless content sharing, voice control and convenient smart home integration across connected devices.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Samsung","offers":[{"title":"Default Title","offer_id":53819394720108,"sku":"QA55LS03HEWXXY","price":1737.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/1450\/6278\/files\/SAMSUNG_QA55LS03HEWXXY_FRONT_VIEW.webp?v=1780057589","url":"https:\/\/www.appliancegiant.com.au\/products\/samsung-qa55ls03hewxxy-55-inch-black-the-frame-4k-vision-ai-smart-tv-2026","provider":"Appliance Giant","version":"1.0","type":"link"}